Ivey It was June 5, and the senior promotions coordinator was beginning to feel the pressure of managing a major sponsorship event for the Toronto Sun, a daily newspaper publication in Ontario, Canada. She had recently been hired and had received the responsibility of organizing the Toronto Sun's presence in the city's annual Caribana Parade after her colleague failed to make any progress following months of handling the assignment. With only eight weeks until parade day August 2she felt challenged to make the company's float a success. The Toronto Sun earned its place in the parade as the primary print media sponsor for the event.
Try to limit answers to the space provided. Point form is acceptable but answers must convey a complete thought where required. What is the objective of the project? Why is the project important? Project contains multiple deliverables and major milestones, largely dependent on the availability of many stakeholders.
Identify several stakeholders who have an interest in this project and indicate whether they are internal or external stakeholders.
How would you describe Morrison skills, personality, etc. Her cross-functional work experience has allowed her to build on those skills and develop strong coordination and communication skills. Her request to review her strategy with her manager shows that she has the discipline to understand that project success requires the cooperation of key stakeholders.
This shows that her potential as a good project manager is strong as she is able to communicate with others in the organization. She is also able to prioritize as she sees the long term and short term objectives of the project, and understands the risks of missing deadlines.
Although she has identified all the objectives that need to be met in order to accomplish the project on time, she feels that the time she has to operate is insufficient; possibly showing a lack of confidence in her implementation abilities.
From her past experience, she may be subject to micromanaging, which could result in her losing broad vision. Based on the information in the case, can you determine what kind of organization structure the Toronto Sun has? What impact do you think this will have on this project? The project manager is an expert in her field within the Promotions Department, but coordinates tasks across multiple functional units such as Design, Human Resources, Legal, etc.
The impact of such as structure on this project is two folds: Some of the advantages are that there are no major changes within the organization required in terms of functional structure. This structure allows for flexibility to use staff from different functional units who have in-depth expertise in their field.
Finally, post project transition is smooth as she will go back to her job once the project is finished. On the other hand, the project may take longer, which is attributed to the slow response time of normal management channels.
For example, having a designer on the team and Samantha having the final say would have saved days of wait and potential rework of a design.
This may be done manually or using MS Project. To do this you need to: Identify the milestones, major activity streams and activities approx. Determine the precedence of activities. Determine how long each activity will take.
Use activity PERT calculations if necessary. Develop the project network. Use the following table format to list the activities: See Attachment Questions 6.
What is the project start date? What is the most likely project end date? Can the float be completed on time? Project Latest Finish Date is: However, we do believe that the float could be completed on time since this is the worst case scenario assessment accounted for.
As outlined below, a few activities within the Critical Path can be better controlled, thus reducing lag time. Brainstorming Entertainment Ideas to a maximum of 3 days thus saving 4 days will ensure that the project is completed on time.The Toronto Sun earned its place in the parade as the primary print media sponsor for the event.
Pulling the company''s float from the biggest parade event in the . The Toronto Sun earned its place in the parade as the primary print media sponsor for the event. Pulling the company's float from the biggest parade event in the .
Case: The Toronto Sun and Caribana Course Value: 15% Submission Instructions: Not to exceed 6 pages including attachments.
PART A (25 marks) Answer the following questions with your group. Try to limit answers to the space provided. Point form is acceptable but answers must convey a complete thought where required.
Questions 1. Posts about Caribana written by casesolutionshub. It was June 5, and the senior promotions coordinator was beginning to feel the pressure of managing a major sponsorship event for the Toronto Sun, a daily newspaper publication in Ontario, Canada.
The project deals with managing a major sponsorship event for the Toronto sun and its presence in the city’s annual caribana parade, on Aug 2, at AM. The main challenge is to make the company’s float a success.
Essay The Toronto Sun and Caribana Ivey Case Courseware Case: The Toronto Sun and Caribana Course Value: 15% Submission Instructions: Not to exceed 6 pages including attachments.
PART A (25 marks) Answer the following questions with your group.